Besandwiched
Deli & Sandwich Shop
For the client Besandwiched (Deli & Sandwich Shop), the goal is to make sure the logo reflects the clients purpose and who the clients audience is. The execution for the logo I went with was by making the sandwich appear as if it was riding a broom stick and have it appear as the broomstick just being a toothpick in a sandwich. Having the logo represent itself as a witch without using any magic related icons was the most tricky yet rewarding challenge. I also included extensions for the business including a lettermark, logotype, and a business card.
Graphis: Gold